Retail Brand Art Direction, Design, Product + Lifestyle Photography
Award-winning creative direction and design for a national retail brand across B2B and B2C channels, including brand development, integrated marketing, catalogs, and retail communications. Art directed product and lifestyle photography from concept through on-set execution, creating cohesive brand experiences across print, digital, and commerce touchpoints
PHOTOGRAPHY + ART DIRECTION
OFFICEMAX BRAND PHOTOGRAPHY
Creative Direction / Art Direction / Product Photography / Lifestyle Photography / Retail Brand
Directed product and lifestyle photography for OfficeMax across B2B and B2C marketing, translating the brand into a distinctive and cohesive visual language. Led creative development from concept and shot planning through on-set art direction, creating a versatile image library for catalogs, campaigns, digital marketing, retail communications, and other brand touchpoints.
